I founded this business to help women live how they want, with power and grace, instead lives filled with frustration with their bodies and workouts that lead to injury or stress.

I get it. I’m Pam Moore, a NE Denver resident since 1995.

I have grey hair, am post-menopausal and also have more lean muscle and energy than I did in my 20s.

I can share my own experience as well as insights from study and credentialing in fitness training.

Our model is set up to give you ultimate flexibility. I’ll show you how to move safely, share detailed, customized workouts specific to your goals and body, and cheer you on every step of the way.

My background

I have a PhD in Comparative and Women’s Studies. My work included research on bodybuilding and culture. This turned into a book project, Building Bodies, published by Rutgers University Press.

Moving on from academics, I spent about 30 years in corporate and executive roles, primarily with media and trade show businesses.

Throughout, I lifted and cycled, competing in hill climbs, cyclocross and powerlifting.

After selling a business and juggling work with caretaking for my aging parents and grown child, I left the corporate world.

Now, nothing brings me more joy than watching clients feel a new sense of empowerment. I do what I love and love what I do.

Credentials

Certified Personal Trainer, NASM

Certified Nutrition Coach , NASM

Corrective Exercise Specialist, NASM

Certified Group Fitness Instructor, NASM/AFAA

CrossFit Continuing Education in “Spot the Flaw,” “Programing,” and “Coaching the Aging Athlete”

CPR and AED certified, NASM/AFAA

Competitive powerlifter and cyclist since 2000